Drop 2, “Sport Love”, delivers bold footwear and apparel inspired by Anuel AA’s signature style – fusing chrome details, heritage silhouettes, and Puerto Rican pride
BOSTON, MA – June 13, 2025 – Today, Reebok, the iconic and irreverent sports culture brand, announces its latest collaboration with global music sensation Anuel AA: Drop 2 of their multi-part capsule series. The new collection, titled “Sport Love”, builds on the success of their 2023 debut, “Self Love”, and returns with standout footwear alongside a capsule apparel collection. This second drop continues the story of sport, transformation, and cultural pride. The Drop 2 of the Reebok x Anuel AA collection launches globally on June 20, 2025, at 10:00 a.m. ET on Reebok.com and at select retailers.
Rooted in unapologetic self-expression, “Sport Love” channels the emotional intensity of heartbreak, hustle, and triumph. A longtime Reebok fan, Anuel AA infuses the collection with personal meaning – reimagining iconic silhouettes and curating apparel that reflects his evolution from street dreamer to global star.
This second capsule delves into Anuel’s deep admiration for sport and culture, highlighting how he draws inspiration from athletic legends and moto culture alike. The collection’s aesthetic is shaped by the raw energy of street life, the power of personal reinvention, and a rebellious creative lens that pays homage to icons while forging something entirely new.
“Reebok gave me the space to create something real,” said Anuel AA. “This collection reflects everything I’ve lived: the struggle, the fight, the dream of becoming legendary. It’s about staying true to who you are and showing the next generation that their story matters, too.”
A creative force who often refers to his idols as legends, Anuel credits figures from hip-hop, sport, and pop culture for shaping his style, sound, and mindset. Now, he’s intent on passing that inspiration forward, empowering fans to believe they can leave their own mark.
“Anuel’s connection to Reebok is rooted in our shared values, authenticity, individuality, and cultural influence,” said Carmen Hardaway director of Reebok classics footwear, energy collaborations and social impact. “With Drop 2, we’ve deepened that partnership by blending Reebok’s heritage with Anuel’s powerful storytelling. His vision elevates every design element, from the chrome and moto references to the emotional depth, and we’re excited to keep the momentum going with Drop 3 on the horizon.”
Designed to connect with fans across generations and backgrounds, this capsule highlights archival silhouettes and expressive design.
FOOTWEAR HIGHLIGHTS
- The BB 4000 II Mid ($100 MSRP): Combines smooth leather and hairy suede with chrome detailing, neon orange hits, and Anuel’s signature graphics, including “Pedazo de mi corazón” on the heel. A hidden Puerto Rican flag and custom sock liners round out the design.
- The ERS World ($120 MSRP): Reworks a heritage runner with mesh, hairy suede, chrome and neon accents, plus 3D-printed graphics, custom tongue labels, and a color-blocked outsole.
- The ERS World – Kids ($70 MSRP): Brings the same standout look in a kid-friendly size.
APPAREL HIGHLIGHTS
- Graphic T ($45 MSRP): Features chrome artwork, a rubber logo, and contrast neck tape on 100% cotton.
- Graphic Hoodie ($95 MSRP): Brushed fleece with chrome details, a rubber logo, and chain trim.
- Shorts ($50 MSRP): Relaxed fit with chrome prints, metal-tip drawcord, and woven label.
- Track Pants ($80 MSRP): Embroidered graphics, a drawcord waist, and bungee cuffs in 100% polyester.
- ¼ Zip Pullover ($80 MSRP): Chrome graphics, chain trim, and a bungee hem.
- Motto Long-Sleeve ($70 MSRP): Chrome graphics, orange base, a chain detail, and side vents.
Drop 2 of the Reebok x Anuel AA collection will be available on Reebok.com and at select retailers starting June 20, 2025, at 10 AM EST.
About Reebok
Reebok is an iconic and irreverent sports culture brand with a rich and storied fitness heritage dating back to 1895. Founded on athletic footwear that changed the direction of sport, Reebok continues to introduce innovations that propel the industry forward. Today, Reebok sits at the intersection of active, lifestyle and sport, offering high quality and modern styles that are adaptable for every occasion. The brand strives to deliver every athlete, from professionals to enthusiasts, with the opportunity, products and inspiration to reach their full potential. Reebok currently operates in 80 countries with approximately 400 freestanding stores around the world.
For more information, visit Reebok.com or, for the latest news at News.Reebok.com. Discover Reebok on Instagram, Twitter and Youtube.
