Kia announces 2023 Rio pricing


As Kia’s entry-level vehicle, the sixth-generation Rio competes in the sub-compact segment and is an attractive option for customers looking for day-to-day efficiency, offering up to 41 MPG on the highway and a long list of amenities. Largely a carryover for the 2023 model year, the sporty subcompact is loaded with useful technology and is wrapped in a stylish, space-efficient package. The standard engine now includes an oil level sensor which alerts drivers if the engine oil level is low.

Pricing1 – MSRP (excludes $1,055 destination)



  • 1.6L 4-cylinder MPI engine, 120 horsepower, 112 lb.-ft. torque

Fuel Economy2 – EPA-est. MPG:


Highlighted Kia Drive Wise Advanced Driver Assistance Features3:

  • Electronic Stability Control (ESC)
  • Vehicle Stability Management (VSM)
  • Hill-Start Assist Control (HAC)
  • Forward Collision Avoidance w/Pedestrian Detection
  • Lane Keeping Assist
  • Lane Following Assist
  • High Beam Assist
  • Driver Attention Warning
  • Lane Departure Warning


4 Door 5 Door
172.6 in. 160 in.
67.9 in. 67.9 in.
57.1 in. 57.1 in.
101.6 in. 101.6 in.

1 MSRP excludes destination and handling, taxes, title, license fees, options and retailer charges.  Actual prices set by retailer and may vary.

2 Based on EPA estimates.  Actual mileage will vary with options, driving conditions, driving habits and your vehicle’s condition.

3 These systems are not substitutes for proper and safe driving, parking, and/or backing-up procedures. These systems may not detect every object behind or alongside the vehicle or in the vehicle’s blind spot or direction of travel. Always drive safely and use caution.