Today, adidas releases a new Predator pack, featuring a visual design that evokes the franchise’s heritage, alongside tech innovations to that pave the way for the future of the boot in 2025 and support the modern goal scorer.
In a year where Predator celebrated its 30th anniversary, the design is a tribute to the early 2000’s era of the franchise.
Fans of the 2002 Predator Mania will immediately recognise the boots’ champagne, red and black colourway, which has been given a fresh twist to suit the all-new upper silhouette. Red lines running along the medial and lateral sides of the boot behind the three stripes are a fond call back to the 1998 Predator Accelerator.
Utilising feedback from consumers and adidas athletes, the new Predator has undergone a series of updates designed to give the wearer the utmost confidence in front of goal, as a precursor to an all-new Predator model set to land in January 2025.
Crafted for goals, the boots feature the latest in adidas performance technology, including:
December marks the conclusion of the franchise’s 30th anniversary celebrations. 2024 has seen the return of the beloved fold over tongue, a giant leap forward in boot technology to support goal-scoring, and a series of limited-edition re-releases of classic Predators for the nostalgia junkies.
The new Predator is on sale now in laced, laceless and foldover tongue versions, via adidas.com football boots https://www.adidas.com/us/men-soccer-shoes and selected adidas stores and retailers.
ABOUT ADIDAS
adidas is a global leader in the sporting goods industry. Headquartered in Herzogenaurach/Germany, the company employs more than 59,000 people across the globe and generated sales of € 21.4 billion in 2023.
ABOUT ADIDAS IN FOOTBALL
Adidas is the global leader in football. It is the official supplier of the most important football tournaments in the world, such as the FIFA World Cup™, the FIFA Women’s World Cup™, the UEFA European Football Championship™, the UEFA Women’s European Football Championship™, the UEFA Champions League™ & the UEFA Women’s Champions League™. Adidas also sponsors some of the world’s top clubs including Real Madrid, Manchester United, Arsenal, FC Bayern Munich & Juventus. Adidas is also partner to some of the best athletes in the game including Leo Messi, Jude Bellingham, Aitana Bonmati, Mohamed Salah, Pedri, Florian Wirtz, Alessia Russo, Paulo Dybala, Lena Oberdorf, Gabriel Jesus, Roberto Firmino, Joao Felix, Serge Gnabry, Son Heung Min, Karim Benzema, Vivianne Miedema, Trinity Rodman, Mary Fowler, and Wendie Renard.
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